Buyng Stock Photography Online
Occasionally too much choice can be a bad thing and stock photography is an excellent example. For years many of the household-name stock image libraries would promote themselves as being the largest and having the largest collections. If you have been paying attention more recently though, you could have spotted that isn’t such a major selling proposition any more and many of the bigger libraries are now desperately attempting to find other ways to differentiate themselves in a very crowded market-place.
The reality is, many photography purchasers find massive stock photo collections time-intensive and tedious to search, in spite of the enhancements in image search engine technology. The difficulty is, the size of these collections has increased at a greater rate than the search technology has improved … So in many cases, photo research has essentially gotten slower and harder. It is unsurprising then that more photography-researchers are choosing smaller ‘niche’ stock photography, when they need to buy stock pictures online.
These boutique stock libraries do not even try to compete on volume and most of the time they can’t compete on price either … But more photo buyers are swarming to these photo stock sites just the same, with a totally new set of reasons-to-buy.
Private service, contact with the photographers, fresh original photography unique styles and content. OK, perhaps these aren’t totally new reasons after all , but they’re reasons-to-buy that’ve been pushed aside for far to long.
A lot of it goes back to the way the photography researcher values their time, and what type of price they put on finding the right photograph fast. The good news for photographers is, more and more are prepared to pay a little bit more to avoid the tedium of a mass-distribution library and hone in on quality new images faster.
So next time you need to buy stock pictures, take a pass on the massive stock photo supermarkets, and check out a few of the boutique collections instead … You could be amazed at the difference.
Matt Brading is a photographer and writer with the Global Eye co-operative stock photo agency, where buyers can deal direct and buy stock photos directly from the photographer
September 17, 2011
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Posted by Jam Man
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